AMSTERDAM, 3 May 2024
First international commission for innovative celebrity format with live final
Amsterdam, 30 April 2024: Independent international distribution company Lineup Industries has scored a commission from RTL Netherlands for In Other News, Today, its innovative format that combines the best of lighthearted topical news in a 45’ celebrity quiz. The format has an added twist as a viewer is selected to receive the potential winnings, without having to answer a single question, in an 8’ final streamed live from their living room. The show will air on RTL4 daily from mid August.
The daily stripped show sees a studio host and three celebrity guests take part in a quiz, every question sourced in the last 24hrs from the news and the celebrities own social media feeds. The celebrities work together to win money for the prize pot by answering timely questions on any topic, including from their own lives. Throughout the show, viewers are encouraged to register through the show portal to have a chance to win the prize pot.
Each daily episode concludes with a second roving host surprising a registered viewer live at their home which becomes an extension of the studio. All they need to do is continue to watch the show at home with the second host, while the celebrity guests in the studio take part in the final round. The daily show culminates in a quick-fire final round for the celebrity contestants that decides whether the audience member wins the money or if gets rolled over to the following day.
In Other News, Today is created by Panenka (Taboo, Switch) and is in its third season on VRT where it has significantly increased its audience share.
Ed Louwerse, Founder of Lineup Industries, said: “In Other News, Today is an ideal co-viewing family show, and we are seeing increasing demand for this type of daily-stripped, celebrity-featured, linear content that can only be done by traditional broadcasters. The compelling twist is the live final, where anyone watching at home can win the money without having to answer a question – it gives the viewer a significant stake in the outcome of game…but without the pressure! It’s a fun format which we hope with find new homes internationally.”
For further information, please contact:
Aimée Norman at Liberi Consulting on: +44 (0) 7957 564 050 or aimee@libericonsulting.com
For further information, please contact:
Aimée Norman at Liberi Consulting on: +44 (0) 7957 564 050 or aimee@libericonsulting.com
About Lineup Industries
With a global reach, Amsterdam-based Lineup Industries is an independent international distributor offering the highest level of sales expertise combined with a tailored, global service. The company consists of a senior team of executives with wide-ranging experience dealing with broadcasters, corporations, independent producers and individuals worldwide. Lineup Industries focuses on formats and derived IP and is competitive and streamlined in its approach, facilitating high quality materials and consultancy, ensuring consistency across every production through its lifespan. In 2016 Beta Film GmbH took a stake in Lineup Industries forging a complementary distribution partnership between the companies. www.lineupindustries.com
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